From Questioning Everything to Strategic Advantage

Questioning everything since childhood got me into trouble until I learned to channel it strategically. My path wound through IT research, juvenile centres, high-stakes medical environments, higher education, and international development programs.

The through-line? Every role taught me that challenging assumptions and spotting blind spots isn't rebellious, it's essential. It's often what separates success from catastrophic failure. Working across international contexts taught me that while inclusion is essential, it's undermined by hidden assumptions around cultural and racial diversity, neurodivergence, and physical differences. These blind spots prevent organizations from leveraging difference as the strategic asset it truly is, and create systemic vulnerabilities in the process.

My transition into coaching happened organically in 2012 when a tutoring client told me they needed 'a new way of thinking, not therapy.' That moment crystallised what I'd been doing all along: helping people and organisations see what they couldn't or wouldn't see. I formalized this approach through certifications as a Level II Red Team Coach, Life Coach, and NLP practitioner.

Today, as an Executive Coach and AI consultant, I work with C-suite leaders, transformation teams, and high-performers who recognise their biggest risk isn't external competition, it is the assumptions they haven't questioned yet. My approach combines insights from neuroscience, psychology, and multicultural high-pressure environments to help teams pressure-test their strategies before the stakes become critical.

The result? Leaders who don't just survive uncertainty; they convert it into competitive advantage through clearer thinking, stronger resilience, and the courage to ask the questions everyone else is avoiding.